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SUMMARY:
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Every single item that surrounds us has a story behind it. Have you ever wondered about the history behind bubble gum, balloons, Kit Kats, mustaches, or Betty White? If so, you’re in luck as I welcome to the podcast author and fellow podcaster, Emily Prokop. Emily is the creator and host of the hit podcast, The Story Behind, which tells the extraordinary history of seemingly ordinary objects, places, and people. The Story Behind was nominated for The Academy of Podcasters’ Awards in 2017 and has been repurposed into a book of the same name.

In this episode, we talk about the process of podcasting. With a background in editing and journalism, Emily speaks to how she was able to transfer this skillset to become a successful podcaster. Harry and Emily share their own stories of challenges and obstacles they have faced, including building an audience one listener at a time. Emily discusses the wide variety of topics she covers on her podcast and the creative process she utilizes to come up with fresh and exciting ideas for every show. Finally, Emily chronicles the genesis of her book, The Story Behind and details the journey by which she transformed her podcast into a hit book.

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TAKEAWAYS:
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00:53 – Harry welcomes Emily to the podcast

04:13 – Emily’s educational background

06:20 – The decision to start The Story Behind podcast

10:55 – What Emily and Harry like most about podcasting

13:26 – Emily’s first podcasting event

18:21 –Leveraging a journalism background to become successful at podcasting

20:35 – Emily recalls meeting and networking with other podcasters at Podcast Movement

23:29 – How the podcasting community has provided Emily with support and inspiration

25:26 – Building an audience one listener at a time

27:49 – The importance Emily places on researching and preparing for her podcasts

30:53 – Emily recalls recording her first few episodes and worrying that they were too
short

35:31 – How Emily comes up with the eclectic topics that her podcast covers

39:19 – The genesis of Emily’s book, The Story Behind, based on her podcast

43:34 – Emily describes the overall experience writing a book

46:12 – What is something Emily has changed her mind about recently?

47:04 – What is the most misunderstood thing about Emily?

52:20 – Where listeners can follow Emily

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ABOUT HARRY
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For the past 2+ years, Harry has been the host of Podcast Junkies, AKA, The Podcasters Voice. He is the Founder/CEO of FullCast [http://fullcast.co], a done-for-you podcasting service, targeted at thought leaders who are interested in amplifying their authority and expanding their reach through the power of a podcast. He also recently launched a new SaaS tool for the podcasting community, PodFunnel [http://podfunnel.com]. He currently resides in Los Angeles with his wife of 10+ years, and their Yorkie, Disco.

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ABOUT PODCAST JUNKIES
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Podcast Junkies was born out of a genuine interest in and curiosity for this growing league of podcast hosts. It's hosted by Harry Duran. It features wide-ranging, authentic and sometimes candid interviews with this family of voices behind the microphone. The shows themselves cover a variety of topics such as Business, Finance Entrepreneurism, History, Comedy, Storytelling and more. Podcast Junkies explores the motivations behind the podcast's inception and allows the listener to connect on a more personal level with some of their favorite hosts. Some of the show's most memorable guests have been WTF with Marc Maron Executive Producer Brendan McDonald, Lea Thau, Host of Strangers, Helen Zaltzman, Host of The Allusionist, and Jordan Harbinger, Host of The Art of Charm.

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